Ubisoft’s executive director for EMEA territories Alain Corre has reiterated that the company would love to see Nintendo slash the pricing of the Wii U to enable publishers to sell more games on the ailing format. However, Corre says that the company is still optimistic about the potential of the console, but he concluded by saying that when less machines sell, less games sell.
“Always. We always want the hardware to be at a low price because we want as many fans as possible to afford to buy our games, so that’s for sure. We think that Wii U will find its public at some point. Some were expecting sales to be quicker but we are optimistic.”
“I think Nintendo has said that the Wii U sales in general were below expectations originally and the software tie-in ratio is also stable, so I think that when less machines sell, less games sell.”