Apple’s iOS App Store and Google Play experienced huge game sales growth during the third quarter of 2013. This surge in App spending has vaulted these platforms above the Nintendo 3DS and the PlayStation Vita for the first time ever. Analytic firm App Annie reports that the App Store and Google Play spending on games combined was three times the amount of that on dedicated handhelds in the third quarter of 2013.
“Smartphones’ ease of use, low price point (due to subsidies), and multi-functional use as gaming and primary communications device have given them a ubiquity across a broad demographic that portable consoles will never have.”
“Add apps that are fun and engaging, and that deeper penetration can equate to big dollars for game app developers.”
- Marcos Sanchez, VP of corporate communications at App Annie