Nintendo president Satoru Iwata still firmly believes they can turn around the fortunes of the Wii U with a single piece of software. Iwata points towards Pokemon on the Game Boy as a prime example of this and says that while they’re struggling with the console at the moment something like this could well happen again. Do you think a single piece of software could change the Wii U’s fortunes?
On another front, we have witnessed one single software title completely change the entire picture of our business many times. I believe one of the most impressive stories was the time when people thought the Game Boy platform was virtually over. However, a software title called “Pokémon” turned things around for the platform and ended up creating the biggest annual sales for Game Boy in the latter half of the platform’s eventual lifecycle. Therefore, we do not believe that the situation so far means that there will not be a bright future. However, we should learn from our experiences of not being able to perfectly respond to certain social changes such as changes in the way consumers collect and receive information.
Nintendo had some fantastic scores on Metacritic last year, but sadly those high review scores didn’t translate into lots of sales. Nintendo president Satoru Iwata is aware of this and says that Nintendo needs to rethink how they promote and sell their products in the future. This is probably why they’ve reached out to popular YouTubers in an effort to promote things such as the New Nintendo 3DS.
“Our products are receiving high scores but are still not selling as expected, there is much to be done in the way we incorporate aspects into our products that sell themselves, and in the way we communicate with consumers to promote and sell our products.”
US gaming publication Games Industry has published a rather interesting and lengthy interview with former Sega America CEO Tom Kalinske. The interview includes Tom talking about the video game industry in general and also the unfortunate decline of Sega. Kalinske also mentioned that he doesn’t believe Nintendo should give up on consoles or hardware, but he does concede that they should perhaps bring some of the iconic IP to iPhones or iPads. He believes they should do this to keep the brands relevant with younger and older consumers.
“I don’t think [Nintendo] should give up hardware or consoles,” Kalinske said. “I am surprised that they haven’t formed a division to extend the IP. I’d love to play some of their games on my iPhone or iPad. It’s really a form of marketing for them in a sense. They wouldn’t even need to make that much money off it, but it would keep their brands relevant with the users, including people that are older, like me. So it seems to me it’s a marketing mistake, but I don’t think they should give up what they’re doing because they’re damn good at it.”
Would you like to see Captain Toad appear as a playable character in Mario Kart 8? Well, Nintendo’s very own Koichi Hayashida wants him to star in the iconic racing series as well as other Nintendo titles. Interestingly, Hayashida has contacted the director of Mario Kart to see if he’d consider including Captain Toad in the game. Hayashida says he has become quite attached to the charming character and would like to see him feature in a “variety of games.”
At this stage we don’t know. I personally want to see him featured in a variety of games. I’ve even ‘secretly’ emailed the director of Mario Kart to see if he’d consider including Captain Toad, but I haven’t heard back from him yet!
I’m sure you’re all enjoying the recently released Legend of Zelda: Majora’s Mask 3D and you may have noticed some different design choices compared to the original Nintendo 64 version. Aonuma says this was intentional thanks to fan feedback on the original and that he’s happy he has been able to address certain issues that came up when talking to fans about the game.
“I guess I should start by pointing out that when the Nintendo 64 version of Majora’s Mask came out this was the pre-internet era so we didn’t necessarily have as many opportunities as we do now for the voices of players to reach us directly, but I certainly did have a lot of opportunities to talk to friends and family who played the game and to hear their reactions, and of course I heard some pretty interesting things among those. In fact someone mentioned that they got pretty close to throwing the controller at one point, and that really stuck with me…What I’m really happy for now was the opportunity to address some of the things that made the game difficult in the wrong ways in this remake, and that’s been really nice for me.”
We always knew that the Mario Party series was popular with consumers, but just how popular has it been? Well, Nintendo has confirmed via it’s Mario Party site that the series has sold over 39.6 million copies worldwide as of December 2014. That’s a lot of copies of Mario Party. The next entry in the series Mario Party 10 for Wii U is due for release on March 20th in the US and Europe.
Yesterday we reported on a story from Kotaku that suggested that the reason for the severe stock shortage of both amiibo and New Nintendo 3DS in the United States could be down to the west coast port strike that is currently taking place. Well, it turns out that this is indeed true and it’s having an impact on shipments for the New Nintendo 3DS and amiibo. Thankfully it turns out that it’s not having a big impact on games because they’re light and can be flown to the US.