News publication Forbes recently had the opportunity to sit down with Nintendo of America president Reggie Fils-Aime to discuss the all-important holiday season. During the interview Reggie talks about the difference between the Wii U and its rivals, the PlayStation 4 and Xbox One. You can watch the interview, above.
Nintendo of America president Reggie Fils-Aime is convinced that the Wii U is better value for money than the PlayStation 4 and the Xbox One despite the lack of third-party support. Reggie points towards the brilliant Mario Kart 8 and the new Super Mario 3D World and Nintendo Land bundle as evidence of this.
“The good news, for us, is that we’re presenting the best value right now in new home consoles. $299, includes two games; it’s a compelling proposition for consumers this holiday.”
“We convince them with the games. So as an example, you can only play Mario Kart 8 – this fabulous game that has sold millions of copies across the world – only on the Wii U because of the enhanced capabilities, the HD graphics, the new elements that we bring to bear for that particular game.
“For us the message is simple; [if] you want to play these great games, you want to have these fantastic experiences, you have to upgrade to the Wii U.”
Nintendo has revealed that Super Smash Bros. for Wii U is the Wii U console’s most pre-ordered title to date. Pre-orders for the upcoming fighting game have even surpassed those of Mario Kart 8, according to Nintendo of America president Reggie Fils-Aime. The Nintendo executive also believes that Super Smash Bros. will drastically improve Wii U sales. The Wii U version of Super Smash Bros. launches November 21st in North America and November 28th in Europe. If you have any questions for Fils-Aime, be sure to ask them during his Twitter takeover later today.
“The launch of Mario Kart 8 has essentially doubled our Wii U sales year-on-year,” Fils-Aime said. “Our expectation is that the sell-through for Smash is going to be very strong, certainly on par with what we saw with Mario Kart 8. We think the impact on hardware will be similarly dramatic.”
“Consumers buy the hardware so they can play the software. When you have a robust library of games, that’s when consumers jump in.”
Got a question you are dying to get answered by Nintendo of America president Reggie Fils-Aime? Well you’re in luck as Reggie will be taking over the Nintendo of America Twitter account to answer fans questions about upcoming Nintendo 3DS and Wii U games. Hopefully we will learn something new, rather than the standard PR responses. Be sure to check Twitter at around 5:30 PM ET.
We all know that a fair few franchises are skipping the Wii U, but Nintendo of America president Reggie Fils-Aime would love to eventually see them on the console. Fils-Aime still believes that third-party developers are supporting the console and cites Watch Dogs as an example of this. However, Reggie says Nintendo has the strongest exclusive content that can’t be found on other platforms and that’s what makes the Wii U different from other consoles.
“I would answer the question in a couple ways. Third parties are bringing multiplatform content to our platform – Watch Dogs from Ubisoft, as an example. I would love to have Call of Duty on our platform. I would love to have any of the big blockbuster, multiplatform titles.
“But I have to say, more specifically, I want games that provide a differentiated consumer experience. If you look at the other two competitive platforms, fundamentally, what’s the difference? When you look at either one, either by themselves doesn’t have a lot of exclusive content. They have a lot of shared content.
“Look at it from the standpoint of, what don’t they have? They don’t have our games. They don’t have Mario and Zelda. I’d much rather be where Nintendo is, with a differentiated platform, differentiated set-up experiences that we can provide uniquely to the consumer. Let those other guys battle it out over, you know, which visual representation of Call of Duty is most compelling. I like our chances of having a differentiated console and a differentiated series of experiences.”
Nintendo of America CEO Reggie Fils-Aime has explained how amiibo differs from other franchises that use near field communication (NFC) technology. Unlike Disney Infinity and Activision’s Skylanders, Nintendo’s NFC-based platform is optional and designed to work with multiple games from different genres. The first 12 amiibo figures, including Mario, Peach, Samus and Pikachu, are available for pre-order at $12.99 each. Super Smash Bros. for Wii U will be the first title with full integration of amiibo functionality.
“Our vision is to have these ‘amiibo’ figures be your playable friends that allow you to enhance the overall experience,” said Fils-Aime. “It’s a different approach from Activision and Disney, which is more to unlock something in the game. You’re going to want to have your ‘amiibo’ figure because it’s going to allow you to enhance your skills, upgrade your character and take the experience over to a friend’s house.”
Nintendo of America president Reggie Fils-Aime has stayed true to his word and taken part in the ALS Ice Bucket Challenge. Reggie has put a twist on things and asked Nintendo of America employees to take part in a raffle, make a donation, and then proceed to dunk Reggie and the rest of his staff.
Thanks, Mi Culito and PolisKanin