Nintendo caused a social media storm at this year’s E3 by becoming the most talked about games company on Twitter. According to social media monitoring service Crimson Hexagon, Nintendo dominated last week’s E3 event with 47 per cent of all related tweets mentioning the company. The most popular tweet was from Nintendo of America’s official account teasing Shigeru Miyamoto’s appearance on the Treehouse live-stream.
Among other popular tweets was one from Twitter user @dropkickpikachu saying: “”Nintendo has just shown more playable female character’s in one game preview than the other companies have all E3 so far.” Crimson Hexagon also reports that the Nintendo hashtag was used 30,000 times during the event, while #e32014 up to 55,000 times.
Competitors Sony and Microsoft took 28 and 25 per cent of the Twitter conversation, respectively. It’s clear Nintendo shined at last week’s gaming event with the addition of Treehouse live-streams on top of its Digital Event – did you contribute to Nintendo’s social media storm? Let us know in the comments below .