At long last, it seems that we now know what Sonic will look like in the movie that is supposed to premiere this November. Hamagami / Carroll, Inc, a marketing firm based in Hollywood, released a handful of images showing off Sonic’s movie design that is intended to be used for a “film style guide”. Everything related to Sonic’s design has since been removed from the site, but the short time period that they were available is all that was needed for them to appear all over the internet. The firm released a statement as well, saying that “it was necessary to strike a balance between staying true to the Sonic brand, while appealing to a global audience, and differentiating from previous Sonic merchandise packaging”.
They also discussed the “strategic requirements” that come with the “challenge of creating a global licensing and packaging program targeted to multiple demographics”. They elaborated on that, explained that they wanted to “signal a new modern take on the brand without abandoning its core essence, appeal to a worldwide audience and clearly differentiate from previous merchandising efforts”. Lastly, they wanted to “create a system that was versatile and modular, so that various Sonic IPs including Classic Sonic, Modern Sonic, Film Sonic, Animation Sonic, and other events could be integrated seamlessly within the baseline packaging look”. This doesn’t come straight from SEGA, so it isn’t official. However, the credibility of this rumor is quite high. We’ll likely get an official word from SEGA at their Sonic SXSW panel on March 12th, and that may include a new trailer. In the meantime, the images are down below.
That… That is horrifying…
It doesn’t look that bad. Sonic looks relatively friendly in the images shown which can help appeal to new and old fans. This is really exciting to see the blue blur in full fur! And March 12th cant come fast enough because this brings up so many questions. I wonder how they decided on this hyper realistic direction for his art style? Also I wonder what Shadow will look like?
I dunno- I’m going to have to disagree. That weird hair texture, those thick, meaty legs, the whites of his two shrunken eyes not being connected… this is all sorts of wrong, in my humble opinion.
I agree. It doesn’t look nearly as bad as I was worried!
Hedgehogs don’t have full fur, though. Most of their “fur” is actually sharp quills.
*sees thumbnail* AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAACKKKKKKKKKKKK NO PLEASE NO AAAAAAAAAAAAAAAAAAACKKKK!
That ain’t the Sonic I know and love. That is a monster.
Seconded. Sega please put my poor blue baby boy to sleep. No one deserves this cruel fate
Ummm… your name…
We need a trailer now
im scared
Too much fur & not enough quills.
Between this and the Will Smith’s genie 2019 ain’t looking so good for 90’s nostalgia.
i have to disagree, the supposed Sonic look looks much better than that Will Smith Genie and also we dont know how it will look in the final product, for all we know it may look a lot better but i could be wrong and this is what it will look like. either way Sonic looks decent, not as terrifying as everyone makes him out to be but still a bit weird looking.
At least Detective Pikachu looks awesome.
It’s uhh… It’s hideous
}{ Honestly… This design does appear to be perfectly in touch with the more dedicated Sonic community… Which is probably why I’m strangely horrified by it… }{
Oh my god… it’s SANIC. D:
People keep saying “It’s not as bad as I thought”…..no…. IT’S FREAKING WORSE!
He’s wearing Nike Shoes, his gloves are his hands now and my god the full body render looks twice as bad as the promo material.
Surprisingly, I really like it. I didn’t expect to at all. I think they did a good job separating his eyes and they look natural. Would have been strange to attempt live action with the traditional Sonic design.
they didn’t do a good job, look at how they made sonic, that’s not how sonic should look. this movie will be trash
Well how should we look. You want his noodle legs and weird eye back?
the eyes should look the same as how they should be in the videogames and so his legs. sonic’s creator isn’t happy about his design. this all because of the idiots at paramount pictures. they really messed this movie up, sega should’ve done it instead.
Sega cancel this movie now before its too late!
WHY ARE HIS HANDS FURRY!?! They’re supposed to be gloved!!
Everything about this is disturbing and distressing.
To make him more realistic and less as an old cartoon gloved character like Mickey Mouse, Bugs Bunny, or Mario.
I’m not a Sonic fan. My first reaction was kind of like everyone else’s, but looking at it again, it doesn’t look bad, it just doesn’t look much like Sonic.
I still want chaos zero and cream the rabbit to be playable on team sonic racing.
oh god, that’s a really bad design for sonic. I still blame paramount pictures for making this movie, sega should have made it in the first place. I bet this movie will get negative reviews after people see it. FUCK YOU PARAMOUNT PICTURES.
hmm… thats the way sonic should look.
i like it :-)
By all possible schools of thought… This was always a bad idea.
That looks really creepy.
They better off using Sanic.
It looks awful but the whole idea of a live action sonic movie was never a great idea in the first place
Hopefully it turns out to be one of those too bad it’s good kind of things
Don’t call anybody!
http://images.nintendolife.com/news/2012/11/sonic_the_hedgehog_dashing_onto_platforms_in_2013/attachment/1/large.jpg
http://img2.wikia.nocookie.net/__cb20121105191557/sonic/images/5/59/Sonic_CG27_Chnl.png
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