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Reggie: ‘We See Switch As Number One Priority But It’s Very Closely Followed By Nintendo 3DS’

Nintendo of America president Reggie Fils-Aime has taken part in an in-depth interview with Waypoint and discussed a number of crucial things. He states that the company sees the Nintendo Switch as their number one priority, which isn’t surprising given its their latest platform, but he says that the ageing Nintendo 3DS really isn’t all that far behind.

One of these partnerships that we didn’t see, so far at E3, has been the mobile side. Obviously, you’re working with a number of partners in mobile and I think a lot of folks came in expecting to see some announcements about what you’re working on there—at least more detail about Animal Crossing on mobile. Instead, the Nintendo Spotlight was entirely Switch-focused (and you included some focus on the 3DS in the Treehouse Live segments that followed). When can we expect more to hear about what Nintendo’s future mobile plans are and how has that been going for you so far?

Sure. Let me unpack that first. We believe that here at E3, what the consumer, the player, the fan, whether they’re physically here, whether they’re watching from home, largely we believe that they wanted to understand more about Nintendo Switch and the Nintendo Switch proposition. You said that at the outset: “This is Nintendo Switch’s first E3.”

And so, we wanted to make sure that the communication behind that platform was strong, to the point. That’s why the Spotlight focused on Nintendo Switch, that’s why the very first game we featured in Nintendo Treehouse Live was Super Mario Odyssey, that’s why we executed the three different tournaments all featuring Nintendo Switch. When it comes to mobile, we are just not sure if E3 is the place for us to be talking about mobile. As we think about our priorities, we see Switch as number one priority, followed very closely by the Nintendo 3DS. We’re just not sure if E3 is the place, versus, whether it’s a South by Southwest, or other opportunities to talk about that content.

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11 thoughts on “Reggie: ‘We See Switch As Number One Priority But It’s Very Closely Followed By Nintendo 3DS’”

      1. have a game suspended, YouTube has lots of 3D videos of movie trailers and Nintendo home console gaming in stereoscopic 3D from N64 to Wii. You can move 120 to 140 degrees without losing the 3D effect, and it doesn’t hurt your eyes. Nintendo makes 51% of its money from 3DS, and the developers of Ever Oasis & Metriod Samas Returns both said that they choose the 3DS over Switch because of the glasses-free 3D effect. Developers are still making games for 3DS because of 3D effect. And the attached rate of games per 3DS system keeps growing, excluding 2DS; people just play Mario Kart 7 on it and nothing else after all these years. 5 million 2DS VS. 63 million 3DS. PS Vita sold 10 million which is twice as many as the 2DS. 2DS is a $49.99¢ 3DS gaming machine without the 3D effect that comes with $30.00¢ Mario Kart 7 pre-installed. 68 million 3DS family of systems worldwide and growing.

        1. Doesn’t change anything. Even the DS was dropped soon enough after the 3DS. Nintendo themselves have already said that Switch is priority number one for them. After just one month the Switch accounted for 23% of their business for that fiscal year. 3DS is on its way out. If you can’t see that you’re blind.

  1. It’s obvious that they’re going to keep the 3DS going as long as they can. It’s also obvious that it’s time on the market is running out. 2018 will be very interesting to say the least.

  2. I’ve been waiting all this time for a Super NES edition new 3DS XL. So it can go together with my NES edition 3DS XL. But Nintendo never releases one for some reason (yet they released a Super Famicom edition in Japan). Which is why I’ve never bought a new 3DS XL. Well, that, and the fact that I don’t feel it’s a big enough improvement over the original 3DS.

    1. collector if you game on the 3DS frequently like I had for the last 2 years I personally believe it’s worth the upgrade. everything loads and runs so much faster the 3d effect is so so much better night and day. it actually works when you play games like Star Fox and Mario Kart and you don’t lose the effect if you sneeze or move your head a little bit.

      also the internet browser is semi-functional where has the original is completely useless. if the new 3DS XL were to go on sale for $150 or less I would totally get one right away. mine has seen some serious wear and tear but I’m definitely buying another one since my library is ridiculous. if you can get a good deal on a new 3DS and if you’re a 3DS gamer I highly recommend the upgrade!

      1. Also 3D video streaming on the web browser while you have a game suspended, YouTube has lots of 3D videos of movie trailers and Nintendo home console gaming in stereoscopic 3D from N64 to Wii. You can move 120 to 140 degrees without losing the 3D effect, and it doesn’t hurt your eyes. Nintendo makes 51% of its money from 3DS, and the developers of Ever Oasis & Metriod Samas Returns both said that they choose the 3DS over Switch because of the glasses-free 3D effect. Developers are still making games for 3DS because of 3D effect. And the attached rate of games per 3DS system keeps growing, excluding 2DS; people just play Mario Kart 7 on it and nothing else after all these years. 5 million 2DS VS. 63 million 3DS. 68 million 3DS family of systems worldwide and growing.

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