Reedpop is apparently in crisis mode as their previously announced revamp of the annual E3 event in Los Angeles looks likely to be cancelled this week. The final nail in the coffin was the announcement this afternoon by Ubisoft that they will now hold their own Ubisoft Forward presentation which will take place live in L.A on 12th June. The French developer and publisher had previously said that they were looking forward to attending E3 2023, but with all three major console manufacturers declining to take part, it seemed inevitable that Ubisoft would also do its own thing. It now seems very unlikely that E3 will come back.
E3 2023 is expected to be cancelled this week
Seems like the cancellation for the event has begun. Sometimes E-3 is not just as exciting as it used to be honestly. No lie. It really isn’t.
I always massively looked forward to the week of E3 every year, getting reveals, loads of gameplay, and first impressions for various games…
But, the times have changed (and for once, Nintendo was way ahead of the curve with their directs). It’s just way cheaper to host a prerecorded digital event rather than pay for a spot to showcase your games during E3, put together a giant live show that hopefully will please fans (but isn’t guaranteed to do so and may end up just being a giant waste), setup booths, and have much of your staff nonstop running these events for that week.
With all of that in mind, I’m surprised this didn’t happen sooner. I’ll miss the constant reveals from almost every company at E3, but E3’s time is up.
I’m gonna ugly laugh if this happens, not to be mean but they did say they would continue the event this year lol
Yes they did honestly with a similar format.
What did anyone expect, it was a no go from the start, E3 won’t mean anything to anyone for the rest of humanity.
No surprise there, especially now with Sega and Tencent dropping out as well.
It’s just outdated at this point. Hey, I used to love it… but that was because I could see game announcements and gameplay reveals. And now… well, look at today. Eiji Aonuma posted a ten minute video showing gameplay for the first time in TOTK.
Companies can now announce and show off games directly to their customers on their own timetable now. Well… I say “now” but it’s arguably been the case for over a decade now.
I think it’s ultimately a good thing. The less “big days” that gaming has, the better. Why? Because then no company is rushing it’s employees to get something ready for a certain “big day.” Nobody wins when companies (or fans) put deadlines on game devs.
Good. It’s lame. It was only good if you went in person and had vip access. Directs get it done now.
I’ll miss the tree house event. That’s about it, everything else is the same for me online since it was mostly for people that would go to the event.
Nintendo not being at E3 or E3 itself not being a thing isn’t an issue. It’s when Nintendo doesn’t do a June direct before 6/20 or a summer direct at all (and stays silent throughout the summer) where it becomes a problem.
Looking forward to the Xbox presentation regardless 🐭