Hasbro has announced today that it has decided to partner up with Nintendo to manufacture and produce toys based on the acclaimed The Legend of Zelda franchise. The fruits of the companies labour will be showcased at San Diego Comic Con next week and go on sale in 2027.
“For decades, The Legend of Zelda franchise has captivated fans through its deep lore, unforgettable characters and enduring sense of discovery. By combining Nintendo’s iconic storytelling with Hasbro’s leadership in action and role-play, we’re delivering toys that invite fans to play, explore and forge their own epic adventures.”
“Ever since its first title, released in the US in 1987, the Legend of Zelda series has mixed exploration and discovery with action and adventure. Link and Zelda’s eternal battle against Ganondorf forms the centerpiece of these epic tales from the world of Hyrule.”

I wonder if this has anything to do with Doug Bowser joining the board of directors at Hasbro
dont care if there wont be young link merch.
im still trying to collect the majoras mask epoch line. just need 1 more.
So overpriced $30 toys.
Don’t forget about the awful quality control.
Yeah, Hasbro is notorious for yellowing plastics. I man, I love their Transformers, but when half of my Origins Bumblebee turned orange, in a rare case of yellow plastic yellowing, it’s a bit irritating.
Really curious to see what they reveal at SDCC next week. If the hype is real, the lines to see the Hasbro booth are going to be absolutely brutal. Survival at these conventions always comes down to planning your meals ahead of time so you don’t break the bank on convention center food. I usually end up looking up the closest Subway sub options and prices nearby just to map out a cheap, quick option to fuel up before jumping back into the lines. Crossing my fingers we get a good look at a classic Ocarina of Time style Link!
It’s exciting to see Hasbro and Nintendo teaming up, especially for a series as iconic as Zelda. Fans have been hoping for high-quality collectibles for years, so 2027 should be worth the wait. I also came across LA Property Information recently while looking into public property resources, and it was quite informative. Looking forward to seeing what characters and designs they bring to the collection!
The collaboration between Hasbro and Nintendo sounds exciting, especially with the chance to bring more creative Zelda collectibles to fans worldwide. It will be interesting to see how the designs capture the spirit of the games while appealing to new audiences. For those exploring related public information resources, Morgan Court Records can provide helpful insights into available records. Looking forward to seeing what this partnership creates in 2027.