Referring to his previous comments that Nintendo can sell a piece of cardboard to its fans, Wedbush Morgan analyst Michael Pachter recently explained that he doesn’t think fans of the publisher would actually buy a piece of cardboard but claimed they would be willing to purchase any Nintendo-labeled ‘box’.
“I don’t think Nintendo fans are so stupid they would buy a piece of cardboard. A box on the other hand, that says Nintendo on it, they probably would. Remember when you were a kid and you get gifts, and when you’re really little you like the box better than the gift? That’s how I think of Nintendo fanboys.”