Ubisoft senior vice president of sales and marketing Tony Key has explained that the company are still big supporters of the system, despite not announcing new core titles for the platform at E3. Key says that they really think that the second screen can bring a new dimension to video games. Key concluded by saying that Wii U is not necessarily next-generation, but it’s next-generation thinking. Here’s what he had to say.
“As a company, we like the Wii U. We really believe that the second screen can add a new dimension to gaming. We’re still big supporters of that system. We have just as many games coming out on Wii U this year as we did at launch. So we like the second screen. We think there are opportunities with all these games to extend them – to another person, to another location. We’re taking it very seriously.”
“It’s not necessarily next-generation, but it’s next-generation thinking. We want to extend the experience to whatever screen is handy. We have been looking for ways to take advantage of these second screens. Those companion apps are our first attempt at doing that.”
Thanks, Mike S