Nintendo is continuing to vigorously push its products as it is estimated that the house of Mario spent a hefty amount of money in August on TV ads in the US. $4.5 million is reportedly how much Nintendo splashed out on TV ads last month which, according to iSpot.tv, is more than Xbox and Playstation. Playstation campaigns amounted to a total estimated figure of $2.5m and Xbox at $1.5m.
Nintendo, understandably, spent a good chunk of their budget on promoting the ‘New, Sleek Look’ 2DS XL. In total, 14 commercials were aired over 1,600 times last month, racking up 230.6 million impressions. It won’t be a huge surprise if Nintendo spends heavy again this month leading up to the Holiday period as more big releases like Super Mario Odessey launch on the Nintendo Switch in October.
When you’re system is at over 60m sold, you’d spend less money on advertising, too, so no big surprise there.
Here we go.
Of the rails.
It’s time to raise our sales, its money like we never knew.
Money well spent if I do say so myself. Especially after the disaster of the Wii U’s advertisements.
Free advertising to Nintendo if we play on our Switches during our daily commutes.
To Nintendo, I bet $4.5 Million is pocket change.
If that were true then Metroid’s best selling game ever is half of pocket change