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NPD: “The Nintendo Switch Was July’s Best-Selling Hardware Platform In Both Dollars & Units Sold”

The latest NPD data is nothing but positive news for Nintendo. The company’s software did a great job in July, but it was yet another major month for the Switch itself. NPD analyst Mat Piscatella says that “Nintendo Switch was July’s best-selling hardware platform in both dollars and units sold. This is the seventh month that Switch has led in hardware dollar sales since launching in March 2017, and the first since December 2017. Unit sales of Nintendo hardware in July 2018 reached its highest point for a July month since 2009”.

As for NES Mini and SNES Mini, they had a helping hand in hardware spending. Piscatella confirmed that “Hardware spending in July 2018 grew 19 percent when compared to a year ago, to $217 million. Gains were driven by Xbox One, Switch, and Plug N Play devices such as NES Classic Edition”. As for 2018 so far, VentureBeat said that “spending on hardware is up 21 percent to $1.9 billion year-to-date. Piscatella notes that sales of Xbox One, PlayStation 4, NES Classic Edition, and Super Nintendo Classic are the primary drivers this year”.


9 thoughts on “NPD: “The Nintendo Switch Was July’s Best-Selling Hardware Platform In Both Dollars & Units Sold””

  1. Im kinda worried about the Switch Pro rumours, Nintendo is a company that keeps updating their handheld systems, but making that choice could exclude some consumers from using new software, new games, because the third party developers could easily port their games to the newer hardware. this could affect sales going forward.

    1. Except they won’t. Games are still being made for the base PS4 & XBox One. The only way I see a Switch Pro being different is if it’s easier to port games to as the tech is closer to the base PS4 & XBox One. But the chances of Nintendo trying to make a Switch Pro as stron
      g as those systems is very slim.

  2. Nintendo is not stupid enough to make a pro in 2019.. right after the holiday sales.
    I don’t see a pro happening at all.
    A slightly improved version in 2020 might happen, but not a pro!

    1. I’m 90% sure Nintendo said they wont be doing mid generation consoles with the Switch. At most we’re going to see a hardware revision to deal with the security bug

  3. dumb stick aimers 101,.,.

    so in english in NORMAL we can see the switch is the fastest selling system ever and is ahead of wii and ps4 at this point in system life AS EXPLAINED TO IDIOTS OVER AND OVER AGAIN AND AS PREDICTED BY “””””ACTUAL GAMERS””” you know who i mean peole who dont insist on 25 yr old dualshocks and retarded full blown down syndrome STICK AIMING

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