Legendary games designer Shigeru Miyamoto has revealed that the immensely popular Wii Fit could well have been named Mario Fitness. Miyamoto went on to explain that Nintendo thought it was important to create new IP’s, rather than building on existing ones. Miyamoto also said that as the company continues to generate new ideas, they may come across an idea that makes the most sense to release with a new character.
When we created the original Wii Sports, we could have done it as a “Mario Sports” game, but we decided not to. Similarly with Wii Fit, that could have been a “Mario Fitness” game, but in both of those cases we ultimately decided that introducing those games as new IP or new franchises was a better approach. Because those games don’t have specific characters associated with them, people may not view them as new IP, but certainly when we created those games we intended them to be new franchises. It may be that in the future, as we’re generating new ideas, we’ll come across an idea that makes the most sense to release with a new character.