EDGE magazine recently had the opportunity to sit down with Amazon.co.uk’s category leader of video games and software Ketu Patel, who spoke at length about the Xbox One and PlayStation 4 as well as the Wii U, Vita, and Nintendo 3DS. Patel says that while he doesn’t think Nintendo will met their sales expectations, they’ve still got some fantastic IP’s and they’re here to stay in the long tun.
“Contrary to a lot of people’s opinion, Nintendo is here to stay and Nintendo will do very well this year. They’re not going to meet their expectations, absolutely, but they’ve still got strong franchises and strong hardware and if you look at the back end of last year when they had a fairly good release slate, it certainly drove their hardware. 3DS has done very well for us so that format is here to stay.”
“I think Nintendo have this imposed on them and it’s driven by a lot of the media, and the media drives perception. Nintendo are getting a lot of bad press and PR and as soon as anything negative is out there it’s a media frenzy. It diminishes what they’ve actually done. If you look at 3DS as a format, it has done very well last year – had that sort of performance been with Microsoft or Sony, my personal opinion is that everybody would be thinking ‘wow, what a fantastic job’. Because it’s Nintendo and they’ve been embroiled in this negative PR frenzy, everyone thinks it’s a dying format. It’s absolutely not.”

“Because it’s Nintendo and they’ve been embroiled in this negative PR frenzy, everyone thinks it’s a dying format. It’s absolutely not.”
why the fuck are Amazon UK smarter than most journalists?
people hate Nintendo . my theory : jeloasuy and stupididty.
First!!!!
No you’re not!
AMEN well written article :) u said everything I believe :) ive been a gamer for years and years and probably know consoles and games people never heard of especially these young wanna be think they are gamers cuz the play cod or gta. those are really not gamer games get over it :)
Blah!!!
SOMEONE UNDERSTANDS I LOVE YOU AMAZON !
They might meet there expectations on sales as long as they aren’t sky high like the 3DS were.
“Patel says that while he doesn’t think Nintendo will met their sales expectations, they’ve still got some fantastic IP’s and they’re here to stay in the long run”
What….O.o. I don’t get “they’re here to stay in the long run”. Surely he doesn’t mean Sony and MS will kick Nintendo out of the video games industry. That’s simply impossible.
ko
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