Nintendo has announced its worldwide rewards programme Club Nintendo will be shut down later this year. In a bid to soften the blow to its loyalty members, the company will be replacing Club Nintendo with another rewards programme, which is set to launch during 2015. Both Nintendo of America and Nintendo of Europe Club Nintendo divisions say they will add a number of physical reward items for members in February and the coming months.
Club Nintendo members in the US and Canada will be able to earn additional coins until March 31 and can redeem those coins until June 30 on downloadable games and physical software. All products released after January 20 in the region will not be eligible for registration with Club Nintendo. Those members still looking to earn elite status must earn 300 coins for Gold or 600 coins for Platinum between July 1, 2014, and March 31, 2015. Elite status gifts will be available between April 1 and April 30, 2015.
For those on the other side of the pond in Europe, though, members must redeem their stars on products before they expire on September 30, 2015. Nintendo of Europe will discontinue pin codes from any new packaged software from April 1, and will terminate all digital software registration from April 20.
Please remember that all coins or stars not redeemed by June 30 for US and Canadian members and September 30 for European members will be deleted or expire. You must use them before this date as they cannot be transferred to the new rewards programme.
“We thank all Club Nintendo members for their dedication to Nintendo games and their ongoing love for our systems and characters,” said Scott Moffitt, Nintendo of America’s executive vice president of Sales & Marketing. “We want to make this time of transition as easy as possible for our loyal Club Nintendo members, so we are going to add dozens of new rewards and downloadable games to help members clear out their Coin balances.”