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SEGA reveals Sonic merch for Tokyo Game Show 2026

The Tokyo Game Show kicks off this month and SEGA has revealed the Sonic the Hedgehog merchandise that will be available at the show. There’s t-shirts and key chains that are based on classic Sonic and fan favourite, Sonic Mania. This year’s Tokyo Game Show kicks off on 17th September. Here’s what will be available regarding Sonic merchandise.

4 thoughts on “SEGA reveals Sonic merch for Tokyo Game Show 2026”

  1. I think it’s really interesting and telling that all the merchandise at Tokyo game show is exclusively classic Sonic. This is always been Sonic’s modern day problem in which Japan likes cute Sonic while America likes cool Sonic. And it adds to the hole that like, despite being Japanese made, that Sonic is more considered in American and European franchise than it is Japanese, which is kind of terrible if that’s your central mascot. I’m a Sonic fan BTW.

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