Ngmoco, the company that makes free-to-play mobile games for iOS and Android has said that Nintendo’s handheld division is at the brink of falling apart due to increased competition from both Apple and Google. Ngmoco CEO Neil Young says that consumers can’t justify spending $30 on anything other than a Mario, Zelda or a Pokemon title.
“I think that Apple has done a number on Sony, and Apple and Android are now doing a number on Nintendo. What they’re really doing is defeating the Nintendo hardware machine.
“The ecosystem that they’ve created, it’s just really difficult to justify spending $30 on a game that is anything other than a Mario, a Zelda, a Pokemon. I think that ultimately their ecosystem starts to fall apart.”