Nintendo Wii U

Wii U GamePad Is Very Expensive

Nintendo has announced that an additional Wii U GamePad sold alone costs 13,440 yen, which is around £107. The news was revealed by Nintendo president Satoru Iwata during the Wii U hardware themed Nintendo Direct conference.

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190 comments

  1. “Very expensive”? If you honestly thought it’d be less then you’re off your rocker. We all knew it’d be a fair bit and, to be honest, £100 isn’t anywhere near as bad as I feared.

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    1. Very overpriced* is a more fitting term to use.

      I can assure you the materials used in that controller probably don’t exceed much more than $60.

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      1. Do tell us all what components are required for that controller that exceeds (I’m going to be generous) $80 in raw materials alone.

        :)

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      2. Err, materials, R&D, marketing, overhead, and a profit margin of some sort–please stop with the fantasy world prices based solely on cost of goods.

        Thank you.

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      3. I can tell right away that you have absolutely no clue about what you’re talking about.

        I’ll say it again:

        Do tell how these materials comprise the bulk of the price.

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      4. I’m afraid, sir, you don’t get it: the controller is not just the sum-total of its parts, the costs for R&D, overhead, shipping, staffing, etc. etc. have to be recouped somewhere. (I suppose in your benighted world that corps also do not pass the cost of taxes onto the consumer, too, right? Because they’re supposed to eat them, right? I also assume games are a rip-off, too, because there’s no R&D (read: development) done and that since they’re charging you 60x the cost of a disc and box, that you’re also paying a “Nintendo premium”.)

        The point is: it doesn’t matter what the components cost because you have *no idea* what those other, associated, costs are. You can scream ’til you’re blue in the face that nobody gets it, but the only person that doesn’t get it is you, as you fixate *solely* on cost of goods.

        And you can scream you’re getting ripped off or there’s a price premium (which, of course, is an extremely elastic concept since as, via your flimsy ‘argument’, you’d state that a pack of gum that costs a penny to manufacture is a rip-off at a “price premium” of 50 cents a pack), but since you have *no idea* what any of those other costs are, you’re just pulling it out of thin air.

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      5. Why are you being a giant captain obvious and dodging a simple question?

        We’re talking raw materials here, everything else is irrelevant fluff.

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      6. And yet so relevant. Raw materials? Probably not more than $40… I don’t know if they got some functionality into a combined chip, but there’s wireless, gyroscope, accelorometer (which need mechanical parts too) nfc, sound, decoder, video controller, controller, touchscreen… which all need chips (unless, as said, if they combined functionality… which they probably did). but as soon as things like ECM said come into play, it gets a lot more expensive. The secretaries have to get paid too. this is called “general expenses” in accounting and a part of these always go into every single product that is manufactured. so you pay your 20 cent worth of secretaries, 20 cent worth of cleaners, etc with every product you buy. these costs are usually not directly attachable to the product you are buying so they are generally applied, the two categories this falls in is administration costs and distribution costs. then there are costs which can be directly applied: materials and manufacturing. the materials, while being a good amount of cost, only amount to being ONE cost source of FOUR.

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      7. I give up. You refuse to acknowledge the simple fact that costs of retail (or any) products are not determined solely by raw materials. Not only are you clueless, but you double-down on your stupidity with every, successive, post, and try to play it off as being knowledgeable when you clearly know absolutely nothing about product development, be it video games, bubble gum, or automobiles..

        Go back to your troll hole where you take an isolated example (just cost of goods) and wall it off from all other considerations in order to win an argument that doesn’t exist in the *real world*. In the *real world* product pricing is not determined solely by cost of goods. Period. So saying over and over how important cost of goods are in determining whether something is a rip off is a non sequitur of epic proportions.

        Christ, why do I even argue with clueless, fanboy, teenagers (God, I hope you’re a teenager)? Oh, right: I like pointing out myopic idiocy at every possible opportunity–thank you for being today’s willing example.

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      8. Yes, but then you need to pay for shipping and distribution costs, and then shops need to pay their own costs, such as wages and keeping the shop maintained. On top of this, every one involved still has to make a profit to stay in business, hence the high price.

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      9. This controller should not be exceeding $90 in real world pricing and “profit” standards. You’re paying a Nintendo premium.

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      10. You know, you’re right…if it cost $80 to make, they should probably sell it at $60, because they should do us a favor, and emulate Sony’s amazing business model…because I’m pretty sure selling stuff for less than it costs to make is a very viable plan…

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      1. You’re going to be in for a rude awakening hours from now if you’re expecting a massive GamePad price difference in western territories.

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      2. Chill out dude, why the name calling? The price directly converts into $172 USD. The yen is much stronger than the American dollar at the moment, but you can expect only a 10-20% drop in prices. Nintendo will go no lower than $139.99 for the GamePad.

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      3. isn’t that how much the FREAKING 3DS COSTS?!?!?!?!?!?!

        uh, yeah, they’re probably going to change the price. if they don’t……….BRB SUICIDE! :D

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    1. I think I’ll get two. One for the movie room and one for the kids. Then I don’t have to get another controller. Preimum for me basic for them lol. The 32 gig is sd memory also. Very fast. Very effiencent. Memory is scalable and a 8 gig scratch drive is going to be their for AI data saves map caching etc.

      Very cheap for a cpgpu set up using a power7. I didn’t think they would even reveal that much.

      The controller price is about right. Blue tooth, 6 inch wireless wacom tablet with gyros, speakers, and the controller. I just bought a 12 inch Wacom monitor/tablet for $999 this is a steal lol.

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  2. Every wiiu console comes with a gamepad . And it basical;y only needs ONE per console.

    I for sure am not buying 2 lol . My friends can bring their Gamepad round if they want to play using 2 gamepads. but the pro controller ad wii motion plus with nunchuck are for easier multi player.

    COD 2 gamepads NO screen etc etc etc

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  3. They’re slowly turning into Apple. Paying premiums for devices that ultimately contain nothing worth the price on the inside.

    8GB/32GB, yeah because the digital downloads won’t zap that into nothing fast enough anyway.

    Also, more shitty out accessories that should have been packaged (the vertical stand and GamePad stand).

    This thing continues to show how much it isn’t worth a day 1 buy. The fanboys are actually happy about this, lol.

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      1. I’m as hardcore of a Nintendo fanboy as anyone… I have every Nintendo console to date, and my loyalty to the company is unfettered.. but I agree with you, and it disappoints me. :(

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      2. Feel free to give it a year for the inevitable price drop, you’ll more than survive without this until then.

        If you want a remotely good experience, you’ll need to get:
        The Pro controller.
        An External HDD, because 32GB isn’t going to last you long, I’ve already eaten up the majority of my 120GB on my PS3, and even my iPod with very little content is near the limits.

        Probably something else I’m missing.

        My personal thoughts:

        Nintendo Network Premium is pretty much an imitation PlayStation Plus from the sound of it. I don’t know, need more info on that one. Including HDMI is also a fairly wise move, I was expecting them to cheap out on that, but you can get one for $5 so maybe not.

        2GB RAM is however, attractive; could have been more but the OS should be fairly lagless during gameplay. I wish they would detail precisely what GPGPU it uses, throwing down what it supports means nothing.

        No mention of the CPU, not a good sign.

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      3. I derped, forgot a GPGPU is basically a combination of GPU/CPU of sorts. Can’t be assed to explain it since I’m sleepy.

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    1. That was all pretty positive . about £250 – £280 , or $289 .

      It’s a good console . Now go and troll somewhere else.
      It comes with a basic stand . which is great . you can buy A charger stand or a better stand . NOT FORCED .

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      1. Reminds me of the people who complained that you MUST have the 3ds stand to make kid icarus uprising actually playable.

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      1. Bi-polar? tourettes? ADHD? you must have one of these conditions, no healthy “mature adult” acts the way you do. You know what Brooke said is true because I cant think of a more stupid way of wasting your life and yet you reply:

        “I think you’re a whiny little bitch like all of the others. But don’t lose sleep over me saying that”

        You said that when you do a lot more “whining” then anyone on this site put together.

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      2. This is ironic, coming from such a ‘whiny little bitch’. Anon was telling just the truth, and no matter how much you try getting away from it, you’re still just making yourself look stupid and hiding behind wishes you made sense.

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    2. Have to say, I agree. I’ll still get it day one because I just got my tax back, but the lack of storage really is a bit of a nuisance. No matter, I’m buying four 2TB HDD’s soon anyway, but for others, it will be a nuisance.

      I’m also interested to see the price of the gamepad here in Australia. Lol, massive price mark-up here no doubt. XD

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      1. Nintendo released the Wii years before Apple got famous. Apple are the ones following Nintendo’s marketing strategy.

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  4. Big fucking ripoff , its just a fat piece of plastic with a DS touch sceen and it dosnt even have a CPU in it which means it just STREAMS the game from the console …BIG RIPOFF .. it should only cost $60

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      1. and nintendrones say sony greedy LMFAO , atleast sont cares and gives their consumers what they want , Shitendo just makes profit off fanboys and kids.

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      2. The difference is the PS3 wasn’t overpriced at launch for what it was packing and the fact that it had a $500GB configuration.

        Or did you forget about that?

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      3. It was sold as a gaming console. It is known as a gaming console. It’s a gaming console.

        The rest of the configuration was fully un-needed.

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      4. The PS3 is a digital entertainment system, not just a “gaming console”, nitwit.

        Guess which current gen system is still alive and kicking with plenty of support? Hint: Not the bare bones Wii. Gaming consoles are a thing of the past, if it doesn’t have other features, it’ll bust. Simple as that.

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      1. Its cheap ? HAHAHA LOL $107 for a controller IS CHEAP? and the console its self is underpowered thats why it has a U in its name , Wii Underpowered LOL

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      2. Yup, but in my country electronic hardware usually cost a shit load of moolah.
        Even games here cost around 90-100 dollars.

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      3. Cross play is not necessary nor forced onto the user, therefore your strawman retort has been crushed before everyone brainless takes it as witty.

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      4. “Cheap?”

        People can buy a HD console with an established userbase and library for much less. There will undoubtedly be better holiday bundles for those this year.

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      5. yeh , the wiiu is a lot better and newer than your ‘established shit’ people can buy a wii .

        The wiiu will sell huge @wii fit U and NSMBU and pikmin3 , zombiu etc etc .

        this thing is going to sell like shit off a shovel. £250 is a small amount for a brand new Full HD console which is more powerfull than the ones out there.

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      6. Newer =/= better, especially on a device with no clear future or outcome. Being an early adopter is always a gamble, if you think it isn’t. Go look at early 3DS owners, and perhaps to a MUCH lesser extent, Japanese Vita buyers at launch.

        You do not know the sales outcome, and neither can you prove it.

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      7. Yeh , lets use the immensely popular 3ds as an example . GREAT!!!

        the wiiu will have a headstart over rivals and will have a 20 milion install base by the time they are out @ their horrific unsellable prices . either that or they are cheap and weak ……..

        +1 wiiu . this thing will be big . its a steroids wii .

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      1. No one has to tell me anything you idiot. I know how it works. Lets do the math Wii was 45 bucks less in America when it launched. Lets minus 40 dollars and it comes out to about 130 dollars. That is still too freaking expensive for an extra controller and if you try to say otherwise you are rammed so far up Nintendo’s rear end that you are blind to the truth.

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      2. I agree man. I mean I love Nintendo. But Wii U just seems to be a pile of garbage. I’m holding out for 720/PS4. I’ll bet money neither of them will launch with a measly 32 gigs.

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      3. “That is still too freaking expensive for an extra controller”

        Yeah, despite the fact that its a fucking controller with a touch screen, NFC, motion control, microphone, camera, and all of that jazz.

        Your shit would be justified if it was the fucking Pro Controller, but it isn’t.

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      4. Yeah, because that’s clearly worth $130.

        Those components ALONE don’t even add up to $50. Don’t embarrass yourself tonight in a tech discussion, kiddo.

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      5. oh! then an Ipad or Adroid tablet would cost the same, yay!

        quit lying to yourself. Even an E-book cost like $200 and they don’t even carry a microphone with camera.

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      1. shut up troll . The wiiu looks very promising indeed!!!

        Nothing negative here.

        The controller is part of the console . the pro controlers are the multiplayer controlers. the gamepad is basically for 1 player .

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    1. about $100 actualy . Japan is a LOT LOT LOT more expensive than america .
      A loaf of bread in Japan costs about 5 USD .

      PLUS!!!!!!!!!!!!!!!! you dont need to buy a gamepad , unless you are rich and want 2 for some reason .

      YOU GET 1 with the reasonably priced console .

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      1. Really, right?
        People also seem to be content to pass off Sony and Micro’s far-more-expensive screen controllers for their systems while bashing this, then they come in here with their hypocrisy blaring loud and clear.

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      2. I pretty much called that the trolls would be grasping as hard as they could for any little reason to bash the Wii, and look at the little carnival they’re throwing now.
        Let ’em laugh for stupid reasons; I’ll be too busy enjoying the Wii U, its exclusives and great third-party offerings[port or not, old or new, a good game is a good game], and Borderlands 2 on my PS3 in my spare time

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  5. Who the fuck DIDNT see this coming? Holy fuck cmon guys! Nintendo wasn’t even sure about selling them separately last year because of COST! It’ll go down eventually, but fuck a $130 controller. I’m gonna take care of my shit! Breaking that motherfucker is NOT A OPTION :O

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  6. Not surprised the controller is that expensive, its pretty hi-tech after all. I’m gonna do my best to make sure mine doesn’t get damaged at all..would be so pi**ed if I had to buy a new one because I broke the original:S

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  7. Android tablets = 200 plus
    Ipad= 500 plus
    Wiiu pad= 120
    Yeah its fucking expensive all right…
    And i like how trolls are bitching that its expensive but when they know that they are gonna have to pay up the ass for the other next gen consoles but yet this is expensive ?? Fucking hypocrites

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  8. I knew it was going to be expensive. But it’s a non issue at this point. No game supports 2 UPads right now and 2 is the maximum amount 1 console can support. So in most cases, if you ever find yourself having to buy a UPad separately, you’ll most likely only have to do it once. Leave luck to heaven.

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  9. Bahahahahahahahahaha!!!!! Can’t stop laughing! I love Nintendo and all but the Wii U is going to cost Nintendo a huge amount in losses. The controller is worth $175. The system bundle is $300. So the Wii U system hardware is only worth $125? You’ve got to be kidding me. Thats not even with cords and cables included.

    The Wii bundle is currently $150. The cost of controllers is $50. So, not counting cords, Wii hardware is worth $100.

    There is no way that you can get me to believe for a second that the highly upgraded and probably expensive hardware of the Wii U is only $25 more than the Wii. I’m not sure how much loss is expected with the sale of each system but it will be HUGE.

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  10. I absolutely LOVE how this is the only article with notable trolling because “the standalone gamepad is going to be expensive” is the only thing these desperate losers have cling to after how good that last Nintendo Direct was.

    Meanwhile, 720 is going to be all about Kinect and PS4 isn’t even going to happen.

    Hilarious.

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