Ed Wu, director of software engineering at Niantic, recently explained how Pokemon Go‘s success was unprecedented; even exceeding expectations within the first two hours of it launching. Coming directly from Wu, check out the points below which he raised at the Game Developers Conference:
- before Pokemon GO’s launch, he & his team sat down to look at the player base/growth
- they came up with an estimate of the kind of network traffic they expected
- they used a “ludicrous” estimate of five times that number
- Wu handed those figures over to Google to prepare for launch
- in the first two countries it launched, the game exceeded its network traffic estimates for the entire world
- this happened in a couple of hours and it was trending well on the way towards that five times
- peak traffic was near 50 times more than they had initially estimated
Are you still playing Pokemon Go?
Pokemon GO is still relevant?
Yup it actually is. They are passing the billion dollar mark in revenue.