Traditional UK video game retailer GAME announced today that its profits fell spectacularly over the Christmas period. Pre-tax profits were down by over a quarter during the busy Christmas period compared to Christmas 2015. However, all is not lost, as the company has said it has seen strong demand for the Nintendo Switch and The Legend of Zelda: Breath of the Wild, when both are in stock. They are also looking forward to Microsoft’s upcoming Project Scorpio console which should help boost profits as well.
“We have been pleased with the positive trading performance delivered in the first few weeks of the second half,” GAME boss Martyn Gibbs stated.
“Although we expect industry-wide challenges in our core Xbox and PlayStation categories to continue, we anticipate the overall UK market to remain positive during the rest of 2017, underpinned by the successful launch and continued consumer demand for the Nintendo Switch, the planned launch of Xbox Project Scorpio and a stronger slate of new titles later in the year.”