Sensor Tower has revealed some new data on Nintendo’s mobile games. According to their Store Intelligence data, “Fire Emblem Heroes has hit the half-billion-dollar mark in terms of player spending”. This is 7 times more than Super Mario Run‘s $68,000,000 revenue, and 2 times more than the $74,000,000 and $70,000,000 that players have spent on Dragalia Lost and Animal Crossing, respectively. Sensor Tower also says that “The majority of spending in Fire Emblem Heroes has come from Japan, which accounted for 56% of its $500 million total, or approximately $280,000,000. The United States is the game’s second largest market at $155,000,000 or 31% of player spending. The remaining 57 regions where the game is available make up just 13% of its revenue to date”.
As for platforms, Google Play has a slim majority of 54%. The remaining 46% comes from the App Store. Fire Emblem Heroes was Nintendo’s number one mobile game in December and January, after being runner-up to Dragalia Lost in October and November. In January, Fire Emblem Heroes grossed $17,600,000, which is a slight increase year-over-year from the $17,300,000 made in January 2018. A chart showing Nintendo worldwide mobile player spending is down below.