Vice president of mobile development for Activision, Greg Canessa says that both Nintendo and Sony can’t ignore the looming rise of smartphones and tablets. Canessa argues that while you can’t get console quality experiences on either of those devices, you can get great games. These games cost a fraction of those found on Nintendo 3DS and PlayStation Vita.
“There’s no doubt that that space faces challenges. They are more directly competitive with what’s going on in the tablet and mobile space and there’s a lot more overlap there, to be honest.
“It is a challenging market, and challenging in a number of ways. From a gameplay immersiveness standpoint, from price point and business model standpoint, I mean it’s $40 for some of those games and you can get great experiences – not necessarily comparable experience, but great nonetheless – for seven dollars on a tablet.”
“Our relationships with Sony and Nintendo are important and we continue to support them by creating games on both [Vita and 3DS] platforms. Beyond that the market’s going to speak ultimately as to the viability of those products.”