Online gaming publication Gamastura has gathered a number of respected analysts and asked them a number of questions regarding which direction Nintendo should go in with the tragic passing of Satoru Iwata. As you might have expected famed industry analyst Michael Pachter has given his two cents and said that he believes the company should exploit their IP and develop for other video game systems, presumably the PlayStation 4 and Xbox One.
What would be the advice you would give to Iwata’s successor? What direction should they take Nintendo in?
“My advice to the next CEO of Nintendo is to consider exploiting Nintendo IP following the Disney example, with movies, toys, toys to life, pajamas, theme parks, etc. Nintendo has already begun to do this, but the successor should redouble their efforts. I also think that the strategy of proprietary IP for proprietary devices is dying, and think that Nintendo would be far more successful if it supported all consoles.” – Michael Pachter
“The company is struggling to find its way in a world that has changed all around them. My advice would be to take a harder look at understanding the changes to the game industry on a global basis and how that may require a reassessment of Nintendo’s long held practices. A successor will really need the ability to look outside the company and understand how the world has evolved, and what it means for Nintendo’s core products and audience.” – David Cole
“Think what you like about mobile, but smartphones and tablets have created the biggest gaming market that ever existed. In no other time have more people played games than right now. It’s the right target group, and it offers a huge potential for Nintendo, the only video game company left that doesn’t produce mobile content. I think the reality is Nintendo must become a big player on mobile as well in order to thrive going forward, and Iwata-san’s successor should be following the path that he had already put Nintendo.” – Serkan Toto
“They need to do something revolutionary on the online social side of gaming in my view with NX, similar to how Nintendo sent the industry in a new direction with the Wiimote. My main concern is that Nintendo sometimes seems too beholden to its history. They’re behind the curve on online multiplayer gaming, and in online community infrastructure in general, and so whatever they’re planning to do with NX, I sure hope that it involves a reinvention of how social gameplay can be easily enabled around the globe while remaining all-ages friendly as well as secure. ” – Lewis Ward