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More Details On Potential Sony ‘Let’s Play’ Trademark

We posted last week about the potential of Sony trying to trademark the term ‘Let’s Play’, the definition on the trademark application was: ‘Electronic transmission and streaming of video games via global and local computer networks; streaming of audio, visual, and audiovisual material via global and local computer networks’.

Some documents have surfaced online, showing the application date of December 29th, 2015, that give further insight into what Sony was trying to apply to trademark. You can take a look at them here.

The documents also go over features of a logo such as ‘the colours green, black, silver, white and gray is/are claimed as a feature of the trademark’, also on attachment 3 you can see an image of the logo. Underneath the attachments is a refusal that states “Registration of the applied-for mark is refused because of a likelihood of confusion with the mark in U.S. Registration No. 4459011.  Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq.  See the enclosed registration.”

Thanks, Michelle.

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24 comments

  1. >>>The Sonyans want to compete with the Xbots about who the worst disease is in the gaming universe>>>

    1. The fools. Trying to grab whatever their bony hands can clasp as they plummet ever closer towards the planet.

      1. >>>Their pride and greed will be their downfall as every other empire to ever existed in any universe except mine of course>>>

        >>>Excellent, you are back aswell>>>

          1. >>>Good, you’ll have to lead the warriors when I’m not around as I’ll be going to secret training next week and forward>>>

            1. It is an honor to have such responsibility bestowed upon me. I shall hold the empire in your stead Tetrarch.

  2. If anyone was wondering or didn’t feel like reading all of the file, it was denied. Due to similarity of a previous trademark, Let’z Play.

    1. >>>Are you the original Michelle? If you are then I detect some evolution within your biological structure>>>

    2. It was denied due to the similarity of another thing? Well this is just as bad! So who is this “Let’z Play” trademark from? I wouldn’t be surprised if it’s fucking King!

  3. Man! I keep saying, Sony needs to focus on making some actually playable games instead of bullshit like this, smh i need a reason to turn my ps4 on and so far only sf5 or kh3 looks promising…

      1. >>>Only a small part of these are Sonyan and that’s what he was talking about>>>
        ss

  4. This may have been denied but what of Let’z Play? If that’s still undecided, this nightmare of someone trying to leech money off of thousands of already existent Let’s Plays is far from over. :/

    1. “Let’z Play of America, LLC LIMITED LIABILITY COMPANY GEORGIA.

      Goods and Services: Entertainment services, namely to provide online and offline opportunities for video game enthusiasts to meet and participate in live video game tournaments and on-demand console gaming.”

      http://tmsearch.uspto.gov/bin/showfield?f=doc&state=4806:5y6g42.2.30

      Just search the TESS section for the term “Let’s Play.” Many people have registered variations of the term or the same. Ranging from clothing companies, to chemical companies and toy companies. If you check the TSDR, you can see status of these trademarks.

      http://tmsearch.uspto.gov/bin/showfield?f=toc&state=4806%3A5y6g42.1.1&p_search=searchss&p_L=50&BackReference=&p_plural=yes&p_s_PARA1=&p_tagrepl~%3A=PARA1%24LD&expr=PARA1+AND+PARA2&p_s_PARA2=Let%27s+Play&p_tagrepl~%3A=PARA2%24COMB&p_op_ALL=AND&a_default=search&a_search=Submit+Query&a_search=Submit+Query

      And even though they denied Sony due to similarity of the Let’z Play trademark, they are still giving them the chance to further clarify. They have 6 months to fight the ruling.

      Sony’s status.

      “A non-final Office action has been sent (issued) to the applicant. This is a letter from the examining attorney requiring additional information and/or making an initial refusal. The applicant must respond to this Office action. To view all documents in this file, click on the Trademark Document Retrieval link at the top of this page.”

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