Cowen and Co is a part of the financial services firm Cowen Inc., and they recently made some promising news for the Nintendo Switch. The company did some research, including analysis of trends for the upcoming holiday season. Apparently, when it comes to consumers, this holiday shopping season is looking to be a big winner for the Nintendo Switch. Apparently, the high demand for the console could result in a rush at retail stores to get it. If so, and you’re planning to purchase a Switch, you have been warned.