Expect The Unexpected

There is currently a lot of speculation floating around the Internet as to the authenticity of the Wii brand name, many sharp eyed Internet users have noticed that Nintendo haven't yet registered Wii as a trademark.

In return, many highly regarded journalists are now evaluating wither or not the Wii name is going to be final name of the forthcoming Nintendo console or if indeed Nintendo is playing a rather cruel practical joke on it's array of die hard fans.

Why would they do this?

Well for starters if you have browsed many of the online forums scattered around the Internet you're bound to have seen the multitude of threads dedicated to the topic of Nintendo renaming its Revolution console to the Wii. The response that this has caused has been startling, as many gamers are up in arms over the name and this topic has therefore spread to other forums which have nothing to do with video gaming, which subsequently equals free publicity for Nintendo.

Non gamers are now starting to hear of the system and what it's going to offer gamers, which is something Nintendo need to do if they want to capture this market. They need to explain the benefits of owning the console to your average Joe who never plays and invest's in video games.

The old saying 'No publicity is bad publicity' rings true in this situation.

Another theory is that as we all know, Sony are set to provide the world with a hands on play of its next generation console the PlayStation 3 at E3, what better way for Nintendo to divert attention away from this by confirming to the relief of the gaming industry, its fan's and journalists that the name Wii, was in fact a practical joke on Nintendo's part.

With a company as unpredictable as Nintendo we know that anything is possible…