Shigeru Miyamoto recently had to talk about something other than video games in an interview with AOL. The discussions were centred around Nintendo’s entry into the world of theme park attractions with Universal Studios. Miyamoto explained to the publication how the company plans to bring some of video games greatest IPs to life in the fantastical world of theme park attractions.
“We’ve come to the point where the kids who grew up playing Nintendo games are now parents who have their own kids. I think for them it will be a tremendous experience.”
“We have all the knowledge of who the Mario character is, what the Mario world is and how it’s represented,” said Miyamoto. “We have been in constant communication with (Universal) communicating our vision to them, and they’re turning it into something that could exist within that park. It’s really about that partnership.”
“That’s the challenge put forth to Universal Studios. How do you take something digital and bring it into the real world in a way that people can experience it in real life? That’s where we’re working together.”