Renowned Wedbush research analyst Michael Pachter has admitted he doesn’t understand Japanese companies or their motivation for releasing games. The latest Pach-Attack comes after he defended Nintendo’s software strategy, but in a question submitted about a Final Fantasy VII remake from Square Enix, he appears to have slipped back into his age-old ways. Pachter said: “I don’t think Nintendo is unique in being inscrutable. I don’t get any Japanese developer, I don’t know what motivates them, especially in how they release games into the West. Final Fantasy is just one of those franchises I just don’t get.”
Moving on from Final Fantasy, Pachter answers a question deliberating whether it is a riskier option to become an ‘everyone’ console, or a specific ‘hardcore’ software. Turning a comparison from the Wii’s everyone and non-traditional market to the Wii U’s ‘traditional games market’, Pachter said it was a mistake made by Nintendo.
He continued: “Nintendo had a huge success in expanding into the non-traditional market – that’s 25-year-old women who play Guitar Hero, 45-year-old women who play Wii Fit, 65-year-old women who play bowling – that worked and they sold a lot of consoles, but those people didn’t really embrace other software titles […] so I think that you can make money if it resonates with everyone but ultimately it causes you to make mistakes like the Wii U.
“Nintendo thought all these same people would line up and play the Wii U […] and those non-traditional people didn’t embrace it. I think Nintendo is going to be lucky to sell 30-40 million Wii U’s, they might sell 20-25 miliion which makes it more like a GameCube, but we’ll see.”