Iwata says that he feels that people’s overall expectations for Nintendo continue to get higher and higher, therefore they are facing more challenges than ever as they try to please both the fans and the investors. However, Iwata feels that this is nothing new for the company as it has never stopped progressing by bringing innovative experiences to consumers.
“I would say that the people’s expectations about what will come next from Nintendo is becoming higher and higher,” he said. “So we are facing more challenges than ever – that’s true.
“But it’s nothing new for Nintendo. Nintendo is a company that has never stopped progressing, and when it comes to the fan-base, of course, we have to sustain that, but we are always trying to expand that.”