Nintendo

Reggie Fils-Aime Discussed Why Nintendo Stays Quiet With Information So Much

Nintendo is known for many things, but the secrecy they maintain about information is not an obscure habit. Indeed, they are very strict about keeping information confidential until they feel they are ready to announce it to the public. Reggie is very much aware of this, and as he explained in an interview with Mashable, there are reasons why Nintendo feels this way. Here’s what he said on the matter:

“The fans should know that we are not a company that is sitting in a little ivory tower and not thinking about all of these dynamics. [We’re] a company that likes to keep our information very close to the vest, and announce information when it’s ready and when all of the elements are fully fleshed out.

We love to surprise people. We also believe that the consumer should have the information when they’re ready to act on it. Telling someone about a game that’s four of five, six years away from actually launching? Just doesn’t make a ton of sense to us. But sharing information in order to frame how we are looking at a franchise, looking at an IP, that’s something we do very thoughtfully.

A hypothetical on one message board gets picked up on another message board as fact. That is the nature of the state of the industry today. And that’s why we do want to manage our messaging so closely. As we look at the overall business, we’re constantly looking to do the right thing for the consumer.”

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43 comments

    1. *in before someone defends Reggie* No one has come to white knight Reggie yet? Did they finally realize everyone has a right to their opinion about some one or some thing? I’m shocked. SHOCKED, I tell you! lol

      Liked by 5 people

      1. You might be right lol. Also, Reggie hasnt done himself any favors in the last few months. When everyone has been more than nice to eachother (MS & SONY) Reggie has came off as petty, that might be it too 😅

        Liked by 4 people

      2. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

        He is getting pretty cocky, huh.

        Like

      3. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

        He is getting pretty c*cky, huh. (I can’t believe that this word, like sc*mbag, are naughty words here. My original comment with the whole word got put into awaiting moderation.)

        Like

      4. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

        I spoke too soon, it seems. *stares at Batman’s comment*

        Like

  1. Not all surprises are good, though. *cough*FedshitForce*cough*

    Liked by 6 people

      1. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

        Why? He hates that abomination just as much as me.

        Like

  2. I Love how everyone completely ignores most of what he’s saying and then just insults him about games he didn’t even make or decide when to reveal. They’re all like “remember that one crappy game that came out years ago! You suck because of that game!” Especially those who talk about federation force when Samus Returns is out and its amazing and Prime 4 is coming. Come on guys.

    Liked by 4 people

    1. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

      One good Metroid doesn’t erase the stain that is FedshitForce. Even when the Switch Metroid comes, it STILL won’t erase that stain. Til they erase it from the Metroid canon by ignoring it’s events, it will forever be a stain on Metroid.

      Like

      1. Its not even that bad of a game, a lot of people actually enjoy it. The reason it was hated so much was because we hadn’t had any real Metroids in so long, now we do. Stop being salty.

        Like

      2. It was hated because it was chibi bullshit that has no place in a Metroid game, Samus got caught by bitch ass Space Pirates she has kicked the asses of countless times where she defeated an entire planets of them a number of times, she was even turned into an enemy by them as if getting captured wasn’t enough of a slap in the face to Samus & those of us that know she’s too badass to be caught by Space Pirates of all creatures, AND because people wanted a true Metroid, not that filthy abomination. I don’t expect someone that doesn’t even play or care about Metroid to understand, anyway.

        Like

    2. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

      And Reggie sucks for more than just one little game he didn’t make or decide the release of. His lies, broken promises, PR bullshit, & patronizing comments so many fans are so quick to forget or too dumb to notice is what really makes him suck. Not to mention NoA has been a shit publisher with him in charge that Iwata had to personally take over as CEO til his untimely death. It’s sad when a manager is so inept at his job that his boss has to come & do his job for him. THAT is the real Reggie. He should have stayed at Pizza Hut.

      Like

      1. Did you forget? Iwata took over NoA. It’s still around because Iwata gave his life to improve & lead it, along with his duties as CEO of NoJ. It’s clear Reggie was a shit manager if his own boss Iwata had to take over for him. And better than ever? That’s debatable.

        Like

  3. “Telling someone about a game that’s four of five, six years away from actually launching? Just doesn’t make a ton of sense to us.”

    I agree with him. This has happened so much lately. Crackdown 3 (announced 2014, releasing 2018), Cyberpunk 2077 (announced 2012, releasing around 2018 or 2019), The Last Guardian (announced 2007, released 2016)… it’s kind of annoying to hear of a new game that is YEARS away from coming out…

    Liked by 3 people

      1. King Kalas X3 {I only buy exclusives that interest me on Switch. For everything else that interests me, there is PS4.} says:

        You forgot Xenoblade Chronicles X. That took awhile to release, too. Oh & don’t forget about Twilight Princess which got delayed one too many times.

        Like

  4. Just don’t expect fans to wait on things, like a proper Metroid sequel or Mother 3 localized.

    We all know Nintendo is also about making money and being better than the competition. The same goes for its competitors too.

    Like

  5. Yes and that is great and all…but Nintendo is also silent about things running not so well. For example Voice Chat, social fetaures like friends and messages or even the promised video recording feature. I hope Nintendo has many updates and news for us on hold though.

    Like

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