As you know, most of the sites you are familiar with publish the Media Create sales data when it comes in usually on a Wednesday afternoon UK time. However, video game sites might stop receiving it according Atsushi Hosokawa who is the head of the Media Create company. Mr. Hosokawa told Bloomberg that that he is “unsure if the practice will continue after a company policy review next month.” This would be a shame as it is always interesting to see how the various video game releases as well as hardware are performing in Japan.
Prediction for Nintendo Switch’s lifecycle:
The Switch is selling strongly across all demographics — from kids and teenagers to adults — a feat achieved only by Nintendo’s DS handheld device, its best-selling hardware product in history, Hosokawa said. That bodes well for long-term sales. We expect its life-cycle to be seven years,” he said, during an interview at Media Create’s office in Tokyo’s Jinbocho district.
Media Create sales data might no longer be free after a company policy review next month:
Media Create’s free weekly data dumps have also made it a popular source for gamers, retail investors and arm-chair analysts online. Hosokawa said that is his way of giving back to the game industry, though he’s unsure if the practice will continue after a company policy review next month.
“With our data, we’re trying to be the infrastructure for the whole industry,” he said, explaining plans to expand his data collection to China and Southeast Asia. “I’d like to think that’s why overseas investors trust us.”