Chart data firm GfK has published the thirty biggest gaming franchises in the United Kingdom which is the biggest video games market in Europe. Nintendo’s iconic Mario is the third biggest video game franchise after FIFA and Call of Duty. Other big games in the top ten include Rockstar Games acclaimed, Grand Theft Auto series, and also The Pokemon Company’s Pokemon games with the mainline games developed by Game Freak. You can view the top thirty best-sellers in the chart below.
“This is a fascinating list and anyone who has been following the development of the video game industry as I have will no doubt show little surprise at the sheer value, size, and breadth of this market.
“What was once seen as a niche sector is now an unquestionably mainstream market generating billions in revenue annually. The characters in these games have become much-loved heroes, from Lara Croft to Luigi and Mario, to Sonic the Hedgehog. Terms used in the franchises have entered our vocabulary, and there are more than a few gamers who could navigate their way around the outskirts of San Francisco from their time at the wheel of a stolen car in GTA.”
Dorian Bloch, GfK’s senior client insight director for Gaming.
The UK Top 30 Selling Video Game Brands by Revenue
| No. | Name | Title Count | Series Start | Publisher |
|---|---|---|---|---|
| 1 | FIFA | 50 | 1993 | EA |
| 2 | Call of Duty | 32 | 2003 | Activision Blizzard |
| 3 | Mario | 109 | 1987 | Nintendo |
| 4 | Grand Theft Auto | 21 | 1997 | Rockstar |
| 5 | LEGO | 77 | 1997 | Warner/LucasArts/TT Games/Eidos |
| 6 | Star Wars | 113 | 1983 | EA/LucasArts/Warner |
| 7 | The Sims | 106 | 2000 | EA |
| 8 | Pokémon | 93 | 1999 | Nintendo |
| 9 | Assassin’s Creed | 27 | 2007 | Ubisoft |
| 10 | Need For Speed | 30 | 1994 | EA |
| 11 | Sonic | 55 | 1991 | Sega |
| 12 | WWE and WWF | 61 | 1987 | Take-Two/THQ/Acclaim |
| 13 | Marvel | 106 | 1982 | Sony/Warner/Square Enix |
| 14 | Wii Fit | 3 | 2008 | Nintendo |
| 15 | Tom Clancy | 72 | 1997 | Ubisoft |
| 16 | Guitar Hero/DJ Hero | 18 | 2006 | Activision Blizzard |
| 17 | Pro Evolution Soccer | 22 | 2001 | Konami |
| 18 | Skylanders | 6 | 2011 | Activision Blizzard |
| 19 | Battlefield | 30 | 2002 | EA |
| 20 | Tomb Raider | 31 | 1996 | Eidos/Square Enix |
| 21 | Halo | 15 | 2001 | Microsoft |
| 22 | DC | 43 | 1986 | Warner/EA/Square/Telltale |
| 23 | Formula One | 66 | 1992 | Codemasters/EA/Sony |
| 24 | Gran Turismo | 13 | 1998 | Sony |
| 25 | Forza | 13 | 2005 | Microsoft |
| 26 | Harry Potter | 13 | 2001 | EA/Warner |
| 27 | Crash Bandicoot | 22 | 1996 | Activision/Vivendi/Sony |
| 28 | The Olympic Games | 20 | 1992 | Sega/Nintendo/Eidos/Konami/T2 |
| 29 | Zelda | 35 | 1987 | Nintendo |
| 30 | PGA Tour Golf | 46 | 1990 | EA/Take-Two |
I’d choose Mario over cod and fifa any day. Cod and fifa is definitely todays younger generation choice of games, but Mario is a legend
Calling “star wars” a gaming brand and counting all star wars games as though they were part of the same series is maybe a bit obviously ridiculous?
It is, but they’re doing the same with Mario. 109 Title counts? That’s insane. What’s more disgusting is the 106 Sims title counts. They’re obviously counting the expansion packs as single entries aswell.
FIFA being No.1 makes me ashamed to be British.
Wait your british 🤢 uhmmmm….
(Naww I’m joking)
Lol you don’t like British people?
Well, we clearly don’t have a very good taste in games based on this list, so fair enough I suppose lmao.
Noo I was joking 😭, y’all have great accents but I literally know nothing else aside from the fact that your ancestors practically colonized us.
Fifa #1 and Call of Duty #2 makes me ashamed to be a gamer. WWE #12, If your not down with that i got 2 words for ya .. Really, Really!
Pokémon Forever
Nice to see that Sonic and Pokémon on the list.