Scott Moffitt, executive vice president of sales and marketing at Nintendo of America, firmly believes that the upcoming Wii U software lineup that was shown at this year’s E3 event will ultimately drive Wii U hardware sales this holiday season. Moffitt says games like Super Mario 3D World offer “moments of joy” that gamers will want to share. He hopes that this will lead to the same kind of phenomenon that drove Wii sales.
“We know the power of great software driving hardware. We have powerhouse titles that will drive hardware sales this holiday season. “With some great content coming on Wii U, we will ignite sales and start seeing phenomenal growth.”