Nintendo has announced plans to build new offices in Austria, formally ending its partnership with the country’s distributor Stadlbauer. Opening in Vienna, the new office will market and distribute Nintendo products across the country, possibly as a subsidiary to Nintendo Germany.

The move was revealed by  Nintendo Germany’s general manager Bernd Fakesch who said engaging in the Austrian market was a core strategy for the growth of the business, and that the new team will be “dedicated to 100 per cent of this task”. With the new offices, Fakesch hopes to show how serious the corporation is by expanding into new markets and the growth of such in the future.



  1. The distributor has done a piss poor job of distributing and marketing Nintendo in Austria, until recently there was no Club Nintendo, and getting Nintendo equipment repaired was costly and impossible. Now, people living in Austria can at least claim their points!

    For those of you who may not know, Austria is one of the primary test markets for continental Europe, this might signal some kind of change in direction as far as distribution and marketing go. Now, let’s see some cool promotions!


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