As the Pokémon GO craze continues to explode across the world, Niantic’s app seems to be making huge earnings. According to a report from App Annie, Pokémon GO is looking to pass $350 million in revenue in the next few days. This has led the website to make this bold prediction:
“So far, the game is on pace to exceed our $1 billion prediction from early July and surpass any previous mobile game yearly revenues.”
Pokémon GO has still not launched in several major territories across the world. This includes China, which recently surpassed the U.S as the biggest source of mobile revenue. App Annie emphasises this as one of the key reasons that Pokémon GO still has so much potential for growth.