It’s hard to argue that Sonic the Hedgehog is at the top of his game. Even if you are a fan of modern Sonic, it’s obvious he’s run into hard times. Former CEO of Sega America, Tom Kalinske has given his thoughts on what he dubbed Sonic’s “downward cycle”. In an interview with GameInfomer, Kalinske talked about how Sonic is due for a comeback. What do you think of Tom’s comments? Tell us below.
“I think there is some natural up and down for any character. We’ve certainly seen it with the Marvel characters over the years. We’ve seen it with Barbie. We’ve seen it with Star Wars. We’ve seen it with G.I. Joe and Hot Wheels. All of these brands have had their cycles. I think Sonic has had a downward cycle for a while, and it’s time to have an upward cycle again for a while.”