According to GamesIndustry.biz, retailers in Europe are to receive Nintendo products much closer to the release date going forward. Nintendo confirmed to GamesIndustry.biz that it is ‘consistently reviewing its shopping schedule’ to ensure release dates across Europe are not broken. Taking one look at social media in the run-up to a games’ release, it’s difficult to ignore that some folk get their games before the majority of consumers. It can be argued that many receive their games/consoles a day or so before general release due to online retailers shipping out to ensure the consumer gets it in time but it would seem as though Nintendo are tightening the rules when it comes to distribution to try and stop street dates from being broken.
It’ll most likely be independent retailers that will feel the strain as they order through distribution rather than directly from Nintendo where a minimum order quantity rule is often in place.